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For the month of June, ESPN has partnered with chef Roy Choi to delight New Yorkers and Los Angelenos with a gourmet lunch truck menu inspired by the street foods of World Cup participating countries. And for dessert, catch all the South Africa World Cup 2010 action on huge HD TVs mounted on the lunch trucks themselves.

Talk about an excuse to setup important “lunch meetings” with colleagues and friends. Heck, I’m already planning on hitting up a couple of truck stops. Keep up with the trucks on the micro-site Xperience Interactive (more…)

In today’s economic climate, monetary donations for non-profits and social causes are a tough sell. Concerned with current business conditions and the job market, consumers are weary of overall economic improvements over the next few months . What’s the next best type of donation an individual can make to a non-profit organization? Time.

We saw it recently with Disney’s “Give a Day of Volunteer Service in 2010, Get a Day of Disney Theme Park Fun – Free.” Today, we’re proud to announce the Beta launch of our client www.iVolunteer.org, a non-profit community website whose mission it is to bring together organizations needing volunteers and individuals willing to donate their time. (more…)