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June 2, 2010
Crowdsourcing: win an XBOX Game
Have you noticed how much brands and organizations are turning to their customers for product, marketing, and improvement ideas? Doritos’s commercials in recent years come to mind, including Super Bowl 2010 ads, which featured consumer-generated commercial contest winners. This idea of crowdsourcing, or the act of outsourcing to a crowd what an employee would typically do through an open call, has been spreading and reaching places like our government with Republicans seeking Americans’ ideas for governing and The Great Anaheim Apps Challenge. (more…)
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Twitter
- @kevdornhuber that's great Kevin. Can you shoot a quick email to info@xiagency.com for more details... 140 characters ain't cuttin it
- @ATVIMikey peeps in LA would be great, Mikey.
- @bhabroo it's to test a new customer service portal. We need peeps in LA, r u in LA?
- @Legion_Steve @ATVIMikey no, sorry, we'll need peeps in Los Angeles only
- @kevdornhuber are you in Los Angeles? We'll need peeps to go to COD headquarters in Santa Monica. BTW it's to test a new cust service portal
